Identika LLC | RSS Feed http://identika.com A Minority Owned, Award-Winning Small Business Contractor and Film Production Company in the Washington DC Metro Area Fri, 21 Nov 2014 14:31:55 +0000 en-US hourly 1 Movie of the Week: Finding Happiness http://identika.com/movie-of-the-week-finding-happiness/ http://identika.com/movie-of-the-week-finding-happiness/#comments Fri, 21 Nov 2014 14:26:11 +0000 http://identika.com/?p=7865 Identika presents: FINDING HAPPINESS.
Finding Happiness is a treasure — a beautiful film about how one man helped create heaven on earth. Very inspiring and so relevant.Christiane Northrup, author of the New York Times bestsellers Women’s Bodies, Women’s Wisdom and The Wisdom of Menopause
Starring Elisabeth Rohm (Law and Order, Heroes, American Hustle), this movie follows an investigative reporter sent, not too willingly, to report on a spiritual community in California. With a fair portion of skepticism and a dash of curiosity, she embarks on a professional and personal journey that will open her eyes and change her life. The reporter is fiction, the place is fact.

A remarkable journey to a place where happiness lives — and how we may re-awaken it in our own lives, wherever we may be.

Watch FINDING HAPPINESS Now

Watch FINDING HAPPINESS, directly from our website and using a secure connection. You can also gift this rental to a friend or a coworker. (All rentals are conducted through a SECURE AND ENCRYPTED connection and your credit card is never stored in our servers).

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Finding Happiness

A skeptical investigative journalist (fictional) discovers a group of people (actual) dedicating their lives to
finding happiness, who have learned that simple living and high thinking
is the way to true and lasting fulfillment from within.
And that when you choose happiness, your whole world changes.
Learn about our happiness commission options, go here [www.findinghappinessmovie.com/share-happiness]

 

The beauty and depth of this film is heart-touching. Juliet’s journey meant so much to her, to me, to all of us.David William Gibbons – Broadcaster, Presenter & Social Historian
Filmed on location at the Ananda communities in California, Italy, and India, Finding Happiness follows Juliet as she talks with the real residents of Ananda, who answer her questions and welcome her to a reality she had never imagined possible.

In her interviews, especially those with the founder, Swami Kriyananda, she finds answers for her personal quest. His gentle wisdom helps her discover eternal truths with the power to transform her life.

Finding Happiness: When you change, your whole world changes.

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Movie of the Week: Patriocracy http://identika.com/movie-recommendation-of-the-week-patriocracy/ http://identika.com/movie-recommendation-of-the-week-patriocracy/#comments Fri, 14 Nov 2014 19:34:38 +0000 http://identika.com/?p=7789 Identika presents: PATRIOCRACY.

“PATRIOCRACY IS A NON-PARTISAN EXAMINATION OF WASHINGTON DYSFUNCTION…

Alan Simpson, Bob Schieffer, Eleanor Clift, Pat Buchanan, Senator Mark Warner and Senator Kent Conrad are just a few of the notable Washington personalities who offer their valuable perspectives.

An objective and succinct examination of the political divide this country faces; fascinating to watch.Huffington Post
PATRIOCRACY drills down and illustrates the forces that drive a wedge into the middle ground of America and the solutions required to move forward. Americans are polarized and angry. In the crossfire, the loudest voices drown out reason and facts with fear and anxiety. PATRIOCRACY explores the extreme polarization in America that cripples the country from tackling its most serious problems.

Watch Patriocracy Now 

For less than the price of a latte you can watch right now, directly from our website and using a secure connection, this 90-minute, critically-acclaimed documentary. You can also gift this rental to a friend or a coworker. (All rentals are conducted through a SECURE AND ENCRYPTED connection and your credit card is never stored in our servers).

Watch the trailer below and rent the movie.

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Patriocracy

PATRIOCRACY IS A NON-PARTISAN EXAMINATION OF WASHINGTON DYSFUNCTION. Alan Simpson, Bob Schieffer, Eleanor Clift, Pat Buchanan, Senator Mark Warner and Senator Kent Conrad are just a few of the notable Washington personalities who offer their valuable perspectives. PATRIOCRACY drills down and illustrates the forces that drive a wedge into the middle ground of America and the solutions required to move forward. Americans are polarized and angry. In the crossfire, the loudest voices drown out reason and facts with fear and anxiety. PATRIOCRACY explores the extreme polarization in America that cripples the country from tackling its most serious problems. Whether it’s the national debt, healthcare reform, the war on terror or illegal immigration, Americans are shouting at each other instead of listening to each other. As America enters the 2012 election season, more money than ever will be spent to manipulate and sway voters by fear and emotion. PATRIOCRACY sits in the dead center of this monumental tug-of-war, educating viewers so they do not fall victim to manipulation as they cast their ballots”

Patriocracy is a top-notch documentary, well-edited, well-organized, clear and concise and extremely interesting.MARYANN KOOPMAN KELLY, PasteMagazine
Whether it’s the national debt, healthcare reform, the war on terror, or illegal immigration, Americans are shouting at each other instead of listening to each other. As America enters the election season, more money than ever will be spent to manipulate and sway voters by fear and emotion. PATRIOCRACY sits in the dead center of this monumental tug-of-war, educating viewers so they do not fall victim to manipulation as they cast their ballots”

See All Films from Our Library

To browse our entire library of films available for purchase or rental, please go to our Film Division page.

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There was a war, a great war, and now it is over… http://identika.com/there-was-a-war-a-great-war-and-now-it-is-over/ http://identika.com/there-was-a-war-a-great-war-and-now-it-is-over/#comments Tue, 11 Nov 2014 17:56:03 +0000 http://identika.com/?p=7815 There was a war, a great war, and now it is over. Men fought to kill, to maim, to destroy. Some return home, others remain behind forever on the fields of their greatest sacrifice. The rewards of the dead are the lasting honors of martyrs for humanity; the reward of the living is the peaceful conscience of one who plays the game of life and plays it square.Lt. Lewis C. Plush, 1918

Read the full letter here.

Happy Veterans Day.

 

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Happy Birthday Marines! http://identika.com/happy-birthday-marines/ http://identika.com/happy-birthday-marines/#comments Mon, 10 Nov 2014 17:36:58 +0000 http://69.195.124.174/~identika/identika02/?p=7726 On this day in 1775, the U.S. Marine Corps was founded. The birthplace of the Marines is believed to be Tun Tavern in Philadelphia, which was used as a recruiting headquarters for the Revolutionary War in November of 1775.

Leading up to the American Revolution, a committee of the Continental Congress met to draft a resolution calling for two battalions of Marines able to fight for independence at sea and on shore. The resolution was approved on November 10, 1775, officially forming the Continental Marines. As the first order of business, Samuel Nicholas became captain and commanding officer of the newly formed Marines and visited numerous public inns and taverns throughout the city of Philadelphia to begin recruiting. One of his first recruits was popular patriot and tavern owner Robert Mullan. Capt Mullan owned Tun Tavern, which subsequently became part of military lore as the birthplace of the Marine Corps.

Each year, the Marine Corps marks November 10 with a celebration of the brave spirit which compelled these men and thousands since to defend our country as United States Marines.

Happy Birthday Marines!

 

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Every movie ever made, in any language, anytime, day or night.. http://identika.com/every-movie-ever-made/ http://identika.com/every-movie-ever-made/#comments Wed, 06 Aug 2014 23:41:27 +0000 http://69.195.124.174/~identika/identika02/?p=5 Read More]]> In a TV commercial for Qwest (telecommunications company) that aired in 1999 a business traveler arrives to a motel and asks about amenities and entertainment; the bored girl at the front desk responds: “all rooms have every movie ever made in any language, anytime, day or night“. The commercial ends with a narrator asking: “Could your business use the bandwidth to change everything?”

Years later Qwest was acquired by another company, but the commercial, which proved to be a harbinger of things to come, continues to live on YouTube.

Digital video has changed the way we promote our businesses, in any language, anytime, day or night. However, business owners are intimidated by the medium and are either afraid to experiment or unsure of how to produce their videos.

I wanted to share with you some practical tips to get you started with a compelling video for your business:

1. Story is EVERYTHING: Your video will be just as compelling as your story is. Take the time to craft a memorable story of your business, product, or service. Look for inspiration in other videos or even your favorite movies (there is a reason why Hollywood has been in business for over 100 years, right?). Write a simple script of the story you want to tell. The script will become the foundation of your video.

2. Identify your audiences: The more you know about your audiences the more your video will resonate with them. What do they like? What business language do they speak? Should you be sensitive to cultural differences or customs? What are their pain points or desires?

3. Be creative without going overboard: in the example above, the commercial was shot in one location with two actors (which proves that story is everything). Nobody wants to watch a video of you pitching your business. Engage the audience and then find a creative way to sell to them.

4. Include a “call to action” in your video: What do you want your audience to do after they watch the video? Call your 800 number? Visit your website? Subscribe to your newsletter? Purchase your product? Tell their friends? Make it clear what do you want them to do upon watching the video.

5. Quality over quantity: If your business is local or regional, don’t obsess over thousands or millions of views on your video. Instead, focus on “Engagement” (people commenting and “liking” your video) and “Conversions” (people acting upon your “call to action” after watching the video). Reaching out to the right audiences is more important than reaching the entire world.

6. Don’t infringe on copyrights: You can’t use your favorite Bruce Springsteen song or piece of copyrighted media (photograph, video, product) in your video unless you pay a lot of money (if the rights are available). The fair use doctrine does not apply to business videos (consult an attorney). Do you want to whistle the “Happy Birthday” song in your video? You are out of luck, you have to pay for the right to use it.

7. Promote, promote, promote: The only way for your video to go viral is to tell a great story and then spend a significant amount of effort promoting your video among your customers, partners, employees, and friends. Anytime, day or night. Create a YouTube channel and add links to your video in all of your social media outlets, in the home page of your website, and even add it to your email signatures. If possible, allocate money in your marketing budget to buy ads that link to your video. Promote a little bit more, and then some more!

8. Hire a professional video production company, like Identika to produce your video. It won’t be as expensive as you may think and, if you follow the steps above, you will save time and money and your video will look much better. Eventually, you will be able to produce compelling videos on your own, leaving the work to professionals for more high profile video campaigns.

Video is a new, powerful weapon in your marketing arsenal. Don’t be afraid to use it to your advantage and get ready to promote your video in any language, anytime, day or night!

(If you enjoyed this post please share with your friends, customers and partners. Don’t forget to leave your comments below)

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